Last updated: May 27, 2026
PORTFOLIO
SHIVAKUMAR K NAIK
SEO Analyst | 2.6+ Years Proven Expertise | 28+ Client Success Stories
I am an inspired & curious SEO Analyst & Blog Content Writer 👦📊 who helps businesses grow high-intent organic traffic 🚀 that converts into leads, sales, and app installs not just rankings.
With 2.5+ years of hands-on SEO experience ⏱️, I have worked with 28+ clients 🤝 across FinTech, Travel, EdTech, SaaS, Automotive, E-commerce and App SEO, delivering sustainable 1st page rankings 📈 and long-term visibility through strategic, data-driven SEO and content.
🏆Key Achievements & Proven Track Record
🎯 150+ keywords ranked on Google first page
✍️ Wrote content for 200+ web pages (blogs & service pages)
🥇 50+ #1 rankings across competitive niches
🌐 28+ client websites optimized for organic search visibility
📱 3+ mobile apps optimized through ASO strategies
⏳ 3+ years ranking stability for Local SEO projects (Maruti Service Centers)
🌍 Experience across India, UK, Qatar & Netherlands
🏭 5+ industries served: Fintech, Travel, Automotive, SaaS, Education
🤖 GEO in Action – TechCaffeine Cited 15+ Times by ChatGPT, Claude, Perplexity ( SAMPLE )
| Article | ChatGPT | Claude | Perplexity |
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🎯Results-Driven Approach (Not Just Rankings)
📈 Fintech clients → Increased traffic & qualified leads
✈️ Travel clients → Increased travel enquiries, package bookings, and destination visibility
🚗 Automotive clients → Higher showroom footfall, service bookings, and local search visibility
🛒 E-commerce clients → Increased product visibility, organic sales, and revenue growth
💻 SaaS clients → Increased product demos, free trials, and conversion-focused traffic
🏫 Education clients → Increased admission enquiries, parent reach, and international visibility
💎 Luxury & Fashion brands → Increased high-intent traffic, product discovery, and brand visibility
📱 ASO projects → Improved app discoverability, keyword rankings, and organic installs
👥Clients/Brands I Worked With
📌 Mudrex
📌 Decathlon (blog)
📌 Maruti Suzuki Nexus, Bengaluru
📌 Maruti Suzuki Trinity, Bengaluru
📌 Maruti Suzuki Anekar, Bengaluru
📌 SharePal
📌 IRIS Holidays
📌 Oxyjon (App)
📌 GimBooks
📌 JetLearn
📌 Xpresslane
📌 Svarnam
📌 Sherborne Qatar
📌 Airavata Textiles
📌 InsaneFit (App)
📌 PropRight
📌 Bloom
📌 Pillow Fund
📌 Sunday Mattress
📌 Thrively
📌 Zoobop
📌 Toddle (App)
🧠Expertise Across Multiple Specializations
| Specialization | What I Do | Why It Matters |
|---|---|---|
⚙️
Technical SEO | Sitemaps, crawl optimization, site speed, schema markup | Ensures Google can crawl and understand your site |
🧩
On-Page SEO | Content optimization, internal linking architecture, meta tags | Makes your pages ranking-ready |
🔗
Off-Page SEO | Strategic link building, digital PR, guest blogging | Builds domain authority and brand visibility |
📍
Local SEO | Google Business Profile optimization, local citations | Dominates local search results |
🌍
International SEO | Hreflang implementation, localized content strategies | Expands to international markets like USA, UK & EU |
🛒
E-commerce SEO | Product page optimization, category structure, intent targeting | Increases online sales directly |
✍️
Content-Led SEO | Strategic E-E-A-T aligned blog content, topical authority building | Establishes you as industry leader |
📱
App Store Optimization | ASO keyword research, Play Store listing optimization | Increases app visibility and downloads |
📊 SEO & ASO Client Keyword Rankings
📈 Mudrex – Cryptocurrency Investment Platform
🌐 Website
⚠️ Challenges
- Highly competitive crypto investment keywords
- Low visibility for pricing and investment searches
- Need for qualified investor traffic
🚀 SEO Strategies Implemented
- Transactional keyword research
- Crypto investment landing page optimization
- Internal linking architecture
- Educational content strategy
- Backlink outreach campaigns
🏆 Keyword Rankings
| Keyword | Position | Volume | Country |
|---|---|---|---|
| Cryptocurrency prices in India | #4 | 400 | India |
| Bitcoin to Rupee | #3 | 2000 | India |
| Invest in crypto in India | #4 | 90 | India |
| Crypto Basket investing | #1 | 90 | India |
| Crypto Trading App in India | #3 | 80 | India |
| Crypto currency investment in India | #3 | 40 | India |
| Crypto SIP in India | #1 | 40 | India |
✈️ IRIS Holidays – Premium Travel Packages
🌐 Website
⚠️ Challenges
- Low rankings for high-volume Kerala tourism keywords (10,000+ monthly searches)
- Mixed informational and transactional search intent
- Need to drive qualified travel enquiries
🚀 SEO Strategies Implemented
- Destination-focused keyword research with search intent mapping
- Tourism landing page optimization
- SEO-friendly travel blog content creation
- Internal linking between blog content and package offerings
- Local SEO signals for Kerala-based searches
🏆 Keyword Rankings
| Keyword | Position | Volume | Country |
|---|---|---|---|
| Tourist places in kerala | #1 | 10000 | India |
| Top 10 tourist places in kerala | #1 | 10000 | India |
| Kerala tour destinations | #3 | 520 | India |
| Best places to visit in Kerala | #1 | 1000 | India |
🚗 Trinity Maruti Suzuki – Authorized Service Center
🌐 Website
⚠️ Challenges
- Poor local visibility for service center searches in Bangalore
- Competition from other Maruti dealers
- Location-specific keyword targeting needed
🚀 SEO Strategies Implemented
- Local keyword research with city and area-level targeting
- Service page optimization with location-specific content
- Google Business Profile optimization
- Local directory submissions
- Location-based internal linking structure
- Technical SEO for mobile responsiveness and site speed
🏆 Keyword Rankings
| Keyword | Position | Volume | Country |
|---|---|---|---|
| Maruti service centre in Bangalore | #5 | 110 | Bangalore |
| Maruti suzuki service center Nagarbhavi | #1 | 60 | Nagarbhavi, Bangalore |
| Maruti roadside assistance | #3 | 120 | Bangalore |
| Maruti roadside assistance bangalore | #3 | 100 | Bangalore |
| Wheel alignment Bangalore | #5 | 250 | Bangalore |
📷 SharePal – Rental Equipment D2C
🌐 Website
⚠️ Challenges
- Low rankings for rental-intent keywords
- Category pages not optimized for search intent
- Competition from established rental platforms
🚀 SEO Strategies Implemented
- Transactional keyword research with rental intent
- Category and location page optimization
- Content optimization for high-intent rental searches
- Internal linking strategy for category authority
- Local targeting for Bangalore market
🏆 Keyword Rankings
| Keyword | Position | Volume | Country |
|---|---|---|---|
| Rent Cameras in Bangalore | #3 | 180 | Bangalore |
| DSLR camera for rent Bangalore | #4 | 250 | Bangalore |
| Rent trekking shoes Bangalore | #1 | 120 | Bangalore |
⚡ Xpresslane – Fast Checkout Solution
🌐 Website
⚠️ Challenges
- New SaaS product with low organic visibility
- Competitive checkout-related keywords
- Need to establish product authority
🚀 SEO Strategies Implemented
- SaaS-focused keyword research
- Product feature page optimization
- On-page SEO for Shopify & WooCommerce audiences
- Internal linking and content refinement
- Competitive positioning strategy
🏆 Keyword Rankings
| Keyword | Position | Volume | Country |
|---|---|---|---|
| Fast checkout shopify | #4 | 180 | India |
| Fast checkout woocommerce | #5 | 140 | India |
| One click checkout india | #5 | 120 | India |
🏫 Sherborne Qatar – British International School
🌐 Website
⚠️ Challenges
- High competition among British schools in Qatar
- Low visibility for parent-focused searches
- International location requiring specialized SEO
🚀 SEO Strategies Implemented
- Local keyword research (Qatar & Doha specific)
- School page optimization for admissions intent
- Admissions-related content optimization
- Local SEO signals for Qatar market
- Parent-focused content strategy
🏆 Keyword Rankings
| Keyword | Position | Volume | Country |
|---|---|---|---|
| British schools in Qatar | #4 | 100 | Qatar |
| Best british school in Qatar | #3 | 100 | Qatar |
| Best british school in doha | #5 | 60 | Doha, Qatar |
| Girls school in Qatar | #1 | 100 | Qatar |
| Senior high school in Qatar | #1 | 40 | Qatar |
🌿 ZooBop – Clean Beauty & Personal Care
🌐 Website
⚠️ Challenges
- Low authority for clean & chemical-free searches
- Informational keywords not ranking
- Need to establish topical authority in clean beauty
🚀 SEO Strategies Implemented
- Content-led SEO strategy with blog focus
- “Chemical-free” keyword cluster optimization
- Blog content creation for informational searches
- Internal linking between blog content and product pages
- Topical authority building through related content
🏆 Keyword Rankings
| Keyword | Position | Volume | Country |
|---|---|---|---|
| Is Dove Cruelty free | #4 | 1000 | USA |
| Is nivea cruelty free | #4 | 1000 | UK |
| Is tresemmé shampoo good for hair | #4 | 1300 | India |
| Best Chemical free makeup brands in india | #4 | 120 | India |
📑 GimBooks – GST & Invoicing Software
🌐 Website
⚠️ Challenges
- Highly competitive GST and invoicing keywords
- Low visibility for informational finance searches
- Need to drive traffic to feature pages and app downloads
🚀 SEO Strategies Implemented
- GST & invoicing keyword research and clustering
- Blog content optimization for informational searches
- Feature page optimization for product keywords
- Internal linking strategy connecting blogs to product pages
- ASO optimization for Play Store listing
🏆 Keyword Rankings
| Keyword | Position | Volume | Country |
|---|---|---|---|
| GST Bill format in Excel | #1 | 1500 | India |
| Easy Invoice Generator | #4 | 160 | India |
| How to download GST certificate | #3 | 1000 | India |
| Invoice Generator App Free (On Play Store) | #9 | – | India |
🚗 Nexus Maruti Suzuki – Service Center
🌐 Website
⚠️ Challenges
- Low visibility for showroom and service searches
- Location-based keyword optimization needed
- Need to stand out in competitive Yelahanka market
🚀 SEO Strategies Implemented
- Hyper-local keyword research and targeting
- Showroom and service page optimization
- Location-focused content strategy
- Local directory optimization
- Technical SEO improvements
🏆 Keyword Rankings
| Keyword | Position | Volume | Country |
|---|---|---|---|
| suzuki showroom yelahanka | #1 | 100 | Yelahanka, Bangalore |
| Maruti suzuki showroom yelahanka | #1 | 100 | Yelahanka, Bangalore |
| Maruti suzuki service center yelahanka | #1 | 60 | Yelahanka, Bangalore |
🚗 Anekar Maruti Suzuki – Service Center
🌐 Website
⚠️ Challenges
- No visibility for locality-specific service searches
- Small locality with limited search volume
- Need to dominate hyper-local search results
🚀 SEO Strategies Implemented
- Hyper-local keyword targeting for Binnipete
- Service page optimization with area-specific content
- Local SEO best practices
- Technical SEO implementation
🏆 Keyword Rankings
| Keyword | Position | Volume | Country |
|---|---|---|---|
| Maruti service center in Binnipete | #1 | 30 | Binnipete, Bangalore |
👘 Airavata Textiles – Ethnic Wear E-commerce
🌐 Website
⚠️ Challenges
- Low visibility for apparel keywords
- Product pages not ranking for target searches
- Competition from larger textile retailers
🚀 SEO Strategies Implemented
- E-commerce keyword research for apparel and ethnic wear
- Product page optimization with high-intent keywords
- Category page structure and optimization
- Content optimization for fabric and style searches
- Internal linking for product category authority
🏆 Keyword Rankings
| Keyword | Position | Volume | Country |
|---|---|---|---|
| Hyderabad Textiles | #4 | 100 | India |
| Women Sherwani | #2 | 100 | India |
| Sherwani for women wedding | #2 | 100 | India |
| Khadi nehru jacket online | #7 | 180 | India |
💎 Suhani Pittie – Designer Jewellery Collection
🌐 Website
⚠️ Challenges
- Competitive designer jewellery keywords
- Low visibility for celebrity jewellery searches
- Premium market positioning needed
🚀 SEO Strategies Implemented
- Fashion and jewellery keyword research
- Product and collection page optimization
- Long-tail keyword targeting for niche searches
- Premium positioning through content strategy
- Internal linking for authority building
🏆 Keyword Rankings
| Keyword | Position | Volume | Country |
|---|---|---|---|
| Ear cuffs gold plated | #1 | 120 | India |
| Celebrity jewellery online | #1 | 100 | India |
| Gold buttons for kurta | #3 | 100 | India |
🛏️ Sunday Mattress – Sleep Solutions E-commerce
🌐 Website
⚠️ Challenges
- Highly competitive mattress market
- Product keywords not ranking well
- Need to stand out in crowded category
🚀 SEO Strategies Implemented
- Mattress and sleep-related keyword research
- Product page optimization with specifications and benefits
- Category page structuring for mattress types
- Content relevance improvement
- Internal linking for product category authority
🏆 Keyword Rankings
| Keyword | Position | Volume | Country |
|---|---|---|---|
| Ortho latex mattress | #4 | 260 | India |
| Ortho mattress online | #8 | 140 | India |
🤖 JetLearn – Kids AI & Coding Courses
🌐 Website
⚠️ Challenges
- Low visibility in international markets (EU)
- Location-based keyword competition
- Need to establish authority for kids coding courses globally
🚀 SEO Strategies Implemented
- International keyword research for EU audience
- Landing page localization for European regions
- Content optimization for kids coding and AI courses
- Regional SEO signals and hreflang implementation
- Internal linking for topical authority
🏆 Keyword Rankings
| Keyword | Position | Volume | Country |
|---|---|---|---|
| AI course for kids online | #7 | 150 | Netherlands |
| Python coding for kids in Amsterdam | – | – | Netherlands |
| Online Coding classes for kids in Amsterdam | – | – | Netherlands |
| AI course for kids online in Netherlands | – | – | Netherlands |
📱 APP STORE OPTIMIZATION (ASO) PROJECTS
🏥 Oxyjon – Diabetes Reversal Mobile App
🌐 Website
⚠️ Challenges
- Low Play Store visibility for diabetes-related searches
- Limited app store impressions and clicks
- Need to increase app installs
🚀 ASO Strategies Implemented
- ASO keyword research using AppRadar
- App title and description optimization
- Keyword metadata optimization
- Play Store listing refinement
- Competitor app analysis
🏆 Keyword Rankings
| Keyword | Position | Volume | Country |
|---|---|---|---|
| Diabetes Reversal App | #5 | – | India |
📑 GimBooks – Invoice Generator App (ASO)
🌐 Website
⚠️ Challenges
- Competitive invoicing app category
- Low keyword visibility on Play Store
- Need to improve app ranking and downloads
🚀 ASO Strategies Implemented
- ASO keyword research for invoicing tools
- Play Store listing optimization
- Keyword metadata refinement
- Competitor app analysis using AppRadar
- Screenshot and description optimization
🏆 Keyword Rankings
| Keyword | Position | Volume | Country |
|---|---|---|---|
| Invoice Generator App Free | #9 | – | India |
🛠️TOOLS I USE
🔍 Ahrefs, Semrush
🕷️ Screaming Frog
📈 UberSuggest, SERanking
✍️ Frase, NeuronWriter
⚙️ Writerzen, MarketMuse
📊 Google Analytics 4 (Basics)
🧭 Google Search Console
🔑 Google Keyword Planner
🤖 ChatGPT, Claude, Gemini
🧠 Nuwtonic AI, Qolaba AI
💼WHY HIRE ME?
🎯 Proven Track Record: 2.6 years of consistent results across 28+ clients
📈 Results-Driven: 150+ first-page rankings, multiple #1 positions, sustained ranking longevity
🌍 Diverse Expertise: Fintech, Travel, Automotive, E-commerce, SaaS, Education, Health
🛠️ Technical Proficiency: Experience in all major SEO tools and platforms
💡 Strategic Thinking: Data-driven approach with business-aligned SEO strategies
🤝 Client Success: Indian & few International clients with measurable ROI
📊 Analytics Focus: Strong data analysis and reporting capabilities
🚀 Continuous Learning: Updated with latest SEO trends and algorithm changes
🤝CONTACT & CONNECT
Always open to networking, sharing insights, and exploring new opportunities in the world of SEO, content strategy, and digital growth.
📧 Email: [email protected]
🔗 LinkedIn: linkedin.com/in/shivakumar-k-nayak-61677716b
🌐 Portfolio Website: techcaffeine.com/
📍 Location: Mysore, Karnataka, India
(Read my SEO and AI content for beginners)
Shivakumar K Naik is an SEO Analyst and Technology Writer based in Mysore, Karnataka with 2.5+ years of experience and 28+ client success stories across FinTech, Travel, Automotive, SaaS and Education. He has delivered 150+ Google first-page rankings for brands like Mudrex, Decathlon and Maruti Suzuki. On Tech Caffeine, he writes practical, beginner-friendly guides on AI tools, how to make money online with AI, cryptocurrency, blockchain, NFTs, gaming and emerging technology content built from real SEO experience and daily hands-on use of ChatGPT, Claude, Ahrefs and Semrush.